Watch here: Patagonia’s new film on Iceland’s salmon industry 8 February 2024 by Editorial Staff Patagonia’s new film argues for an end to open net salmon farming in Iceland. On Thursday, SalmonBusiness reported on the launch of outdoor lifestyle brand Patagonia’s film, Laxaþjóð: A Salmon Nation*. The film’s release aligns with Patagonia’s broader campaign advocating for the ban of open net salmon farming in Europe, with a focus on leading change in Iceland. Watch the full film here. Share FacebookXLinkedin Top Articles Killer whales revive 1980s ‘dead salmon hat’ trend, baffling scientists9 December 2024 Walton-backed fund announces plans to invest in aquaculture production4 March 2026 War and airspace closures force new cargo flights for seafood exports5 March 2026 Airspace shut and ships halted as war spreads across the Middle East2 March 2026 Snowbound visitors saved by Shetland salmon crews5 March 2026 Holyrood fury as Shetland fails to attend salmon evidence session3 March 2026